How to Improve Packaging to Protect Your Beverage Products from Counterfeits in China


When:
21/06/2016 @ 15:00 – 16:00
2016-06-21T15:00:00+01:00
2016-06-21T16:00:00+01:00
Cost:
Free
Contact:
EU SME Centre
How to Improve Packaging to Protect Your Beverage Products from Counterfeits in China

Being the world’s largest consumer market, China’s demand for imported beverage products continues to increase over the past decade. However, counterfeiting activities in the market does not only cause damage to the original brands and businesses, but also impose risks to consumers’ health.

This webinar will explain why packaging is important when selling beverage products to China, and how modern technologies could protect your brands from counterfeiting activities and facilitate communication to distributors and end consumers in China.

Join the webinar to learn about:

  • New trends in the Chinese beverage market and opportunities for European brands;
  • Protection systems to fight against counterfeited products;
  • The packaging – last frontier between protection and communication.

Click here to register.