A strong trade mark can be instrumental in winning new customers when establishing a brand in China. Because you invest time and money into building the reputation of your company, it would be very damaging to your business if someone else began using your name to sell their own products or services. Therefore, it is important to register your trade mark in China, but should you use the International Madrid System or the National Filing System to register your trade mark? This webinar will provide some answers.
On Thursday, 17 November 2016, you are welcome to join Helpdesk expert Ms. Rainy Liu for a China IPR SME Helpdesk webinar session “Trade Mark Protection in China: The Madrid System or National Filing?“. Ms. Liu will explain how to register your trade mark in China and discuss the advantages and disadvantages of the Madrid System and National Filing, covering IPR Issues such as:
- How to register your trade mark in China;
- Discussion on the advantages and disadvantages of using the Madrid System;
- Discussion on the advantages and disadvantages of using National Filing;
- Case studies relating to trade mark protection in China.
This free of charge web-based seminar is composed of a 45-minute expert presentation, where Ms. Liu will take you through the trade mark registration process in China . This will be followed by a 15-minute Q&A session where all our participants can pose questions to the expert.
We hope to see you soon!