Member’s News | Bespoke Executive Education at University of Nottingham Ningbo China

The University of Nottingham Ningbo China’s Bespoke Executive Education Training Programme for the 2024 has officially launched!

If your company is planning the following:

  • Building talent pipeline and organizational innovation.
  • Enhancing employee identification and sense of belonging.
  • Enhancing management’s international perspective in leadership and cross-cultural aspects.
  • Multidimensional enhancement of the company’s competitiveness in international markets.

The bespoke high-end corporate training courses offered by the University of Nottingham Ningbo China (UNNC) this year will provide new insights and solutions for the above areas.

UNNC Executive Education develops internationalised business leaders proficient in both theoretical models and practical experience. We offer bespoke Executive Education courses for enterprise owners, team leaders, group managers, project directors, and all companies developing effective managers.

1. Why UNNC

About UNNC

Rooted in China and with a global vision, UNNC is the first Sino-foreign university to open its doors in China. We possess an incredibly broad international perspective, supported by over 900 full-time professors and staff from over 60 countries and regions worldwide. With strategic partnerships and collaborations that span the globe, including the University of Nottingham in the UK and its Malaysia Campus, UNNC shares a wealth of resources from renowned organizations such as Fortune 500 companies and prominent business consultancy firms.

About NUBS China

As part of the first Sino-British university, NUBS (China) has a remarkable uniqueness. We are one of the world’s elite business schools accredited by the European Quality Improvement System (EQUIS); in May 2022, we were accredited by the Association to Advance Collegiate Schools of Business (AACSB), which is held by less than 6% of schools worldwide.

By enrolling in these programmes, participants can enjoy the following benefits:

  1. Comprehensive management skills development, prepared for the ever-changing world.
  2. Personalised learning plans and guidance, based on individual needs and background.
  3. Networking opportunities with other aspiring leaders, expanding networks and creating opportunities.
  4. Adopting international business experience to local practices, supporting individuals and companies to succeed globally.

2. Course Theme

01 Business Intelligence and Financial Management

02 Marketing in the New Era

03 Operations and Supply Chain Management

04 Data Analysis and Decision Making

05 Global Economic Environment

06 Innovation: From Creation to Entrepreneurship

07 Effective Leadership and Team Management

08 International Business Management

09 Business English

10 Intercultural Communication

3. Target Participants

Middle and senior manager

Financial manager

Overseas business manager

4. Diverse Approaches

Learning in the classroom

  • Interactive classroom
  • Small-group teaching
  • Group seminars
  • Varied assessments
  • Oral presentations 
  • Practical exercises

    Study in practice

  • Workplace soft skills    
  • Field trips    
  • Corporate visits
  • Business simulations   
  • Short-term consultancy programmes 
  • Overseas exchanges

5. Collaboration Process

1. Establishing connection

  • Initial engagement and mutual understanding
  • Establishing contact with offline visits and online meetings
  • Sharing resources with the business team at the university
  • Setting up a dedicated cooperation group

2.      Demand diagnosis and analysis

  • Demands assessment and analysis
  • Confirmation of course themes and matching faculty

3.    Course confirmation

  • Discussion and confirmation of project plans
  • Finalizing teaching and operational teams
  • Communication and agreement on business terms

4.    Course delivery

  • Pre-departure preparation and coordination
  • Detailed implementation of the execution plan

5.    Follow-up tracking and care

  • Post-course follow-up services
  • Participant surveys and feedback
  • Reporting and feedback on results

6.    Longer-term cooperation

  • Regular follow-ups and exchanges
  • Deepening the breadth and depth of cooperation
  • Strategic collaboration and mutual success

Our Course Leaders

Prof. Martin J. Liu

  • Associate Dean for Research and Knowledge Exchange at NUBS China
  • Executive Dean for Zhejiang Provincial Branding Academy
  • Professor of Marketing and Innovation

Prof. Martin J. Liu

  • Associate Dean for Research and Knowledge Exchange at NUBS China
  • Executive Dean for Zhejiang Provincial Branding Academy
  • Professor of Marketing and Innovation

Dr. Xiaogang Bi

  • Associate Professor in Finance
  • Director of Knowledge Exchange at NUBS China
  • Programme Coordinator of MSc in Finance and Investment

Dr. Jie Yu

  • Associate Professor in Information Systems
  • Director of Teaching & Learning Advancement
  • PhD, National University of Singapore

Dr. Zhijing Zhu

  • Assistant Professor in International Business and Strategy
  • PhD, University of New South Wales, Australia

Dr. Xuan Feng

  • Associate Professor in Human Resource Management and Organizational Behaviour
  • PhD, University of Munich, Germany

Dr. Hongbo (Jenny) Dong

  • PhD in Education, Durham University, UK
  • Deputy Party Secretary

Case Studies

We are committed to developing future business leaders with global perspectives, innovative thinking and leadership skills. By offering global programmes and company-specific courses, we look forward to providing trainees with an excellent business education and to working with all sectors to promote the development of the business sector in China and around the world.