Tips for an Award Winning Application

The British Business Awards are a unique showcase for outstanding UK business in China and Chinese business with UK links. The awards are held biennially and have the full support of Department for International Trade (DIT), The British Council, China-Britain Business Council (CBBC), Confederation of British Industry (CBI), and British Chambers in Beijing, Guangdong, Shanghai and Southwest.

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What makes a good British Business Awards application?

Have a clear goal

Before actually applying for an award, it is important for companies interested to set out what the company would like to achieve in applying for the British Business Awards.

Often, winning an award category or being selected as one of the five finalists for an award category can add weight to a company’s marketing campaign in China. Numerous past BBA winners have formally stated that winning the award has raised their company profile within China, as well as impressed current and new clients. Being chosen as a finalist or winning an award also provides companies with a great opportunity to celebrate and acknowledge the hard work and commitment of their staff in their success.

Sell your company

Judges on judging panels are purposely chosen from a wide range of industries in order to provide differing views and experiences. Thus, it is not safe to assume that all the judges will be familiar with your industry, or even company. Excellent applicants will aim to provide judges with straightforward examples that are easily comprehended, and will provide any relevant context to support the application.

Celebrate your success

Some of the best applications are the ones that showcase the outstanding achievements of an organisation. Such applications stand out from the crowd, as judges are provided with clear examples that back up and justify claims made in the applications.

BBA 2020 Award Categories

(Click the links below for more details about each award)

Innovation Award

Sustainability Award

Education Institutional Partnership of the Year Award

Entrepreneur of the Year Award

Chinese Investor in the UK Award

British Exporter of the Year Award

Leadership Award

Best Employer Award

Best Services Award

British Company of the Year Award

Related BBA Articles: 

How to Apply: The British Business Awards 2020

British Business Awards 2020 Launched in China

Apply for the British Business Awards, please click here.

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